Commercial Sales Manager Job Description Template

The job of a Commercial Sales Manager is to lead a team of sales professionals to meet and exceed the sales targets of a company. They oversee all sales activities including developing sales strategies, implementing marketing campaigns, and managing customer relationships. This job requires strong leadership skills, excellent communication skills, and a proven track record in achieving sales objectives.

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Job Description

We are looking for a dynamic and experienced Commercial Sales Manager to join our team. The Commercial Sales Manager will be responsible for developing and implementing sales strategies to achieve the company's revenue growth objectives. This individual will lead a team of sales professionals, working closely with them to ensure that goals are met and exceeded.


  • Develop and execute sales strategies to achieve the company's revenue objectives
  • Lead, mentor and motivate a team of sales professionals to achieve sales targets
  • Develop and maintain relationships with key clients to generate new business opportunities
  • Collaborate with cross-functional teams, including marketing, product development, and finance to drive revenue growth
  • Prepare and deliver sales presentations to potential clients
  • Monitor market trends and competitor activity to identify opportunities for growth
  • Manage the sales pipeline, forecasting sales projections and reporting sales results to executive leadership
  • Develop and maintain a deep understanding of the company's products and services


  • Bachelor's degree in business, marketing, or related field
  • Minimum of 5 years of experience in commercial sales, preferably in the technology industry
  • Proven track record of exceeding sales targets and driving revenue growth
  • Experience leading and managing a sales team
  • Strong interpersonal and communication skills
  • Ability to analyze data to make informed business decisions
  • Excellent presentation skills and ability to build strong client relationships

If you are a results-driven individual with a track record of success in commercial sales, we encourage you to submit your application for consideration.


When it comes to hiring top-quality commercial sales managers, it is important to have an effective job posting that will attract the right candidates. A well-crafted job posting is important in order to communicate the key responsibilities and requirements of the position so that potential candidates will have a clear idea of what is expected from them.

In this article, we will guide you through the key elements that should be included in a successful commercial sales manager job posting that will help you attract the best talent for your business.

Job Title and Description

The job title of your posting plays a crucial role in grabbing the attention of potential candidates. Make it descriptive, accurate and eye-catching. A few attention-grabbing titles could be:

  • Commercial Sales Manager
  • Senior Sales Manager
  • Director of Commercial Sales

Your job description should include the following key elements:

  • Job Summary: Describe the position in a few sentences, highlighting the main responsibilities and qualifications required.
  • Responsibilities: List the key responsibilities of the role, in a clear and concise manner. This section may include items such as creating and implementing sales strategies, managing a sales team, monitoring sales performance and achieving sales targets.
  • Qualifications: List the skills, education, and experience that are required for the role, such as a Bachelor’s degree, previous sales experience, and strong leadership skills.
  • Working conditions: Include information about the working hours, environment, and travel requirements for the job.
  • Salary and benefits: Mention the compensation and any other benefits/perks that the candidate can expect.

Skills and Qualifications

When listing the desired skills and qualifications in your job posting, make sure you include a mix of technical and soft skills. Technical skills may include product knowledge, sales forecasting, and proficiency in sales software (CRM). Additionally, list soft skills such as communication, leadership, time management, and the ability to work well in a team.

Company Overview and Culture

The job posting should also include information about the company itself. List the company's mission, vision, and values. Briefly highlight the company's achievements, goals, and future prospects. Mention any awards or recognition the company has received. Finally, describe the company culture and working environment, emphasizing what makes it unique and attractive to potential candidates.


In summary, creating an effective commercial sales manager job posting requires a clear and concise description of the position, including the key responsibilities and qualifications required. The posting should include an attention-grabbing title, detailed information about technical and soft skill requirements, as well as a snapshot of the company’s culture and values. Creating an informative and appealing job posting will ensure that your company attracts the best and most qualified sales managers in the field.

FAQs on Creating Commercial Sales Manager Job Posting

  • What should I mention in the job title?

    The job title should clearly state the position and the level of the role. For example, "Commercial Sales Manager - Senior Level".

  • What are the key responsibilities to include in the job description?

    Include responsibilities such as developing and implementing sales strategies, managing sales team, identifying potential clients and markets, analyzing sales data, and achieving sales targets.

  • What skills and qualifications should I look for in candidates?

    Look for candidates with strong sales skills, experience leading a sales team, excellent communication and negotiation skills, market knowledge, and a degree in business administration or a related field.

  • How should I present the compensation and benefits package?

    It's important to present a competitive compensation and benefits package. Mention the base salary, commission structure, and any bonuses or incentives. Also, highlight benefits such as health insurance, retirement plans, and employee perks.

  • What should I mention in the call to action?

    The call to action should be clear and concise. Mention the deadline for applications, provide instructions for how to apply, and encourage candidates to submit their resume and cover letter.

  • How can I make my job posting stand out?

    To make your job posting stand out, use descriptive language and strong action words. Highlight unique aspects of your company culture and share success stories from your sales team. Also, make sure to proofread your posting for any errors.

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