Digital Account Manager
We are seeking an experienced Digital Account Manager to oversee a portfolio of client accounts and ensure their satisfaction with our digital marketing services. As a Digital Account Manager, you will be responsible for building and maintaining relationships with clients, providing strategic guidance, and communicating campaign performance.
Responsibilities:
- Manage a portfolio of client accounts and act as the primary point of contact
- Collaborate with internal teams to develop and execute digital marketing strategies
- Provide strategic guidance to clients and offer solutions to achieve their business goals
- Monitor campaign performance and communicate results to clients
- Identify opportunities to upsell additional products or services to clients
- Ensure client satisfaction and resolve any issues in a timely and professional manner
- Stay up-to-date with industry trends and best practices to continually improve our services
Requirements:
- 3+ years of experience in digital account management, preferably in an agency setting
- Bachelor's degree in Marketing, Communications, or a related field
- Strong communication and interpersonal skills
- Proven track record of building and maintaining client relationships
- Ability to think strategically and provide effective solutions
- Experience with digital marketing channels such as SEO, PPC, social media, email marketing, etc.
- Knowledge of web analytics tools and data analysis
- Ability to work independently and manage multiple priorities
Introduction
Digital Account Managers are pivotal roles in modern businesses that ensure clients' digital requirements are met. They focus on maintaining good customer relationships, meeting sales targets and ensuring clients get the best possible outcomes from digital marketing campaigns. A thoughtful and comprehensive job advertisement for digital account managers is vital when trying to attract the best talent in this competitive industry.
Job Title
The job title should include the specific role of the Account Manager in the title, either as "Digital Account Manager," "Digital Marketing Account Manager" or "Digital Account Executive."
Job Description
The job description should include a brief role summary, required qualifications or experience, and key responsibilities of the role. Make the job posting straightforward and easy to understand to catch the right candidate's attention.
Required Skills & Experience
Your ideal Digital Account Manager candidate should have a combination of soft skills and technical expertise. Experience with software tools such as Google Analytics, Adobe Creative Suite, or Salesforce Marketing Cloud is an added advantage. A comprehensive understanding of web analytics, SEO/SEM and PPC strategies will also set candidates apart.
Salary & Benefits
Salary is a critical consideration when attracting the right candidate. Include the salary range on the job posting, and if possible, add specific benefits and perks.
Conclusion
The job market is competitive, and getting the right candidate for the job involves more than just a job posting. Writing a comprehensive, informative and thoughtful job posting will help you attract the kind of talent you're after. By following these guidelines and incorporating specific details about the job, its responsibilities, required skills and experience, you can create a job posting that inspires the talent you're after.
Frequently Asked Questions on Creating Digital Account Manager Job Posting
1. What Should Be Included in a Digital Account Manager Job Posting?
A Digital Account Manager Job Posting should include the job title, a brief job description, responsibilities, required qualifications, salary range, work hours, benefits, and contact information.
2. What are the common qualifications for a Digital Account Manager Job?
The common qualifications for a Digital Account Manager Job are a bachelor’s degree in business, marketing, communications, or a related field, experience in managing digital marketing campaigns, excellent communication and interpersonal skills, and proficiency in digital marketing tools and technologies such as Google Analytics, SEO, PPC, and social media management.
3. What Are Some Key Responsibilities of a Digital Account Manager?
Some key responsibilities of a Digital Account Manager include creating and implementing digital marketing strategies, managing client relationships, monitoring and analyzing data to identify trends and insights, managing budgets, collaborating with cross-functional teams, and being up-to-date with the latest digital marketing trends and technologies.
4. How Can I Make My Digital Account Manager Job Posting Stand Out?
You can make your Digital Account Manager Job Posting stand out by using clear and concise language, highlighting the most important duties and responsibilities, emphasizing the required qualifications and desired qualities, mentioning specific achievements and success stories, and offering competitive compensation and benefits.
5. Where Can I Find Qualified Candidates for My Digital Account Manager Job Posting?
You can find qualified candidates for your Digital Account Manager Job Posting by posting on job boards, social media, professional networks, and your company website. You can also reach out to recruiting agencies, attend job fairs, and referrals from your employees and colleagues.
