Field Sales Representative Job Description Template

The Field Sales Representative works to build relationships with clients and customers while generating new business opportunities. This position requires exceptional communication skills, attention to detail, and the ability to work independently in a fast-paced environment. As a Field Sales Representative, you will be responsible for driving revenue growth and providing excellent customer service, as well as developing and executing successful sales strategies.

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Job Description

Position Summary

The Field Sales Representative will be responsible for generating revenue by identifying and selling to prospective customers through face-to-face interactions. The individual will be responsible for cultivating relationships with clients, managing the sales process, and ensuring customer satisfaction.

Key Responsibilities

  • Identify and pursue potential customers through targeted prospecting
  • Conduct face-to-face meetings with clients to understand their needs and present customized solutions
  • Manage the sales process, including negotiations, proposals, and closing deals
  • Collaborate with internal teams to ensure customer satisfaction and timely delivery of products or services
  • Develop and maintain strong relationships with customers to encourage ongoing business and referrals

Qualifications and Skills

  • Bachelor's degree in business, marketing, or related field
  • Proven track record of success in sales, with experience in B2B sales preferred
  • Strong communication and interpersonal skills, with the ability to build rapport with clients
  • Excellent negotiation and presentation skills
  • Ability to travel extensively to meet with clients
  • Self-motivated and results-driven


If you’re looking for a talented and experienced Field Sales Representative to join your sales team, then you need to create a compelling job posting. It has to be attractive, informative, and easy to read for job seekers. Here are some tips and guidelines to help you create a Field Sales Representative job posting that grabs the attention of the right candidates and inspires them to apply.

Job Title and Role Overview

The title of your job posting should accurately reflect the position you are advertising. A good title for a Field Sales Representative job posting would be something like “Field Sales Representative – [company name].” In the role overview section, describe the role the successful candidate will have, the responsibilities and duties they will perform, and the qualifications and skills required to be successful in the role. Be specific and avoid vague statements.

Responsibilities and Duties

Outline the specific duties the Field Sales Representative will be expected to perform. Be detailed and clear about what you want the successful candidate to achieve in the role. You could use bullet points to make this section more readable and easier to understand.

  • Contact and visit customers on a regular basis to build relationships and generate sales
  • Promote and sell products or services to customers
  • Create and maintain customer records in CRM system
  • Identify new business opportunities and provide regular reports to management
  • Qualifications and Skills

    Here you’ll list the minimum qualifications and skills the successful candidate should possess. If there are specific qualifications that are essential for the role, such as having a driver’s license or a sales certification, make sure you include them. You should also highlight any desirable attributes that would set candidates apart from others.

  • Bachelor's degree in Business, Marketing or related field preferred
  • Minimum of 3 years sales experience
  • Proven track record of meeting sales targets
  • Excellent communication, negotiation and interpersonal skills
  • Ability to work independently and as part of a team
  • Salary and Benefits

    This section should include information on the salary range for the role and any benefits available to the successful candidate. This information will help job seekers decide if they are interested in the position or not. Make sure the information here is accurate and up-to-date.


    When creating a Field Sales Representative job posting, keep it informative, honest, and straightforward. Make sure that you specify the essential qualifications required for the job and provide a clear description of the role, duties and responsibilities. Use bullet points and concise language. A well-drafted job posting will attract top-notch candidates and increase the chances of hiring a suitable candidate to join your sales team.

    Frequently Asked Questions on Creating Field Sales Representative Job Posting

    Field sales representatives are responsible for bringing in new business, maintaining relationships with existing customers, and hitting sales targets. Finding the right candidate for this role can be challenging, but creating a solid job posting can help attract the right talent. Here are some frequently asked questions on creating a high-quality field sales representative job posting:

    What qualifications should I include?

    The qualifications you include in your job posting will largely depend on the needs of your company. However, some common qualifications for a field sales representative may include a bachelor's degree, relevant industry experience, and a proven track record of meeting sales goals. Additionally, highlighting qualities such as strong communication and interpersonal skills, persistence, ability to work independently, problem-solving abilities, and time-management skills can make your job posting more attractive to potential candidates.

    What duties and responsibilities should I include?

    Some of the main responsibilities of a field sales representative may include identifying and pursuing new sales opportunities, following up on leads generated by the company, building relationships with existing clients, presenting and demonstrating products or services to potential clients, meeting sales targets, and staying up-to-date with industry trends. Highlighting the specific tasks and responsibilities of the role can give potential candidates a clear understanding of what their job would entail.

    Should I include any additional benefits?

    Yes, highlighting additional benefits such as healthcare coverage, 401(k), paid time off, bonuses or incentives, and professional development opportunities can help make your job posting more competitive. Company culture can be another factor that potential candidates look for when considering job opportunities. If your company has a strong and positive culture, consider highlighting that in your job posting as well.

    How can I make my job posting more attractive?

    In addition to the content mentioned above, some other ways to make your job posting more appealing to potential candidates include using clear and concise language, making the posting visually appealing and easy to read, and including a clear call-to-action. Be sure to emphasize the company's exciting goals or mission statement, as well as any unique aspects of the job that set it apart from other field sales roles.

    How many applicants should I expect?

    The amount of applicants can vary depending on your company's industry, location, and reputation. However, taking the time to create a strong job posting and list it in areas where your target candidates may be looking can help attract high-quality applicants. Additionally, responding to candidate inquiries in a timely and professional manner can help maintain positive relationships with potential candidates.

    What should I look for in a candidate's resume?

    When reviewing resumes, look for relevant sales experience, measurable achievements in sales, the ability to work independently, and strong communication and interpersonal skills. Additionally, compatibility with your company's culture and values is important to consider, in order to ensure a successful and enjoyable working relationship.

    Crafting a high-quality job posting is an important step in hiring a successful field sales representative. By highlighting the qualifications, responsibilities, additional benefits, and company culture, you can attract strong candidates who are a good fit for your company.

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