Outside Sales Representative Job Description Template

The Outside Sales Representative is responsible for achieving sales goals and increasing revenue by selling products or services to new and existing customers outside of the company's physical location. They will travel frequently to meet with clients, develop relationships, and close sales deals. This job requires a strong understanding of sales techniques, excellent communication skills, and the ability to work independently. It is an exciting opportunity for anyone who loves to interact with people and has a passion for sales.

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Position Overview

The Outside Sales Representative is responsible for identifying and creating new business opportunities while maintaining strong relationships with existing clients. This role requires a go-getter mentality, excellent communication skills, and the ability to thrive in a fast-paced, target-driven environment.

Key Responsibilities

  • Prospect and identify new business opportunities
  • Generate and maintain a robust sales pipeline
  • Present and sell company products and services to potential clients
  • Meet or exceed monthly and quarterly sales targets
  • Build and maintain strong relationships with clients
  • Provide excellent customer service and support
  • Collaborate with internal teams to ensure customer satisfaction and resolve issues
  • Prepare and present sales contracts and proposals
  • Attend industry events to network and stay up-to-date on industry trends


  • High school diploma or equivalent (Bachelor's degree preferred)
  • Prior experience in outside sales or a related field
  • Self-motivated with a drive to succeed
  • Excellent communication and interpersonal skills
  • Able to work independently and as part of a team
  • Strong organizational and time management skills
  • Proficient in Microsoft Office and CRM software
  • Valid driver's license and reliable transportation

If you are a results-driven sales professional with a proven track record, we encourage you to apply for this exciting opportunity.


In today’s competitive business world, having an effective outside sales team can make all the difference. However, it can be challenging to find the right outside sales representative candidates to fill your vacancies. A well-crafted job posting can help to attract the right applicants and increase your chance of finding a successful hire.

Key Components of a Job Posting

When creating a job posting for an outside sales representative, here are some key components you should include:

  • Job Title: Use a descriptive and straightforward title that accurately reflects the position.
  • Job Description: Provide a clear and concise description of the role’s responsibilities, including the sales territory, target market, and overall goals.
  • Qualifications and Requirements: List the necessary qualifications, including experience, education, and skills. Be specific about any required certifications or licenses.
  • Compensation: Mention the salary or hourly wage range, potential for bonuses or commissions, and benefits package.
  • Company Culture: Highlight your company's values and culture, and the type of candidate that would fit in well with your team.
  • Application Process: Clearly spell out the steps applicants need to take to apply, including what materials they should submit and if there are any application deadlines.

Tips for Writing a Job Posting

Here are some additional tips that can help you create an effective job posting:

  • Use Clear and Concise Language: Avoid industry jargon and use straightforward language that is easy to understand.
  • Showcase Your Company Culture: Highlight your company's mission, values, and team dynamic. This will help attract candidates who fit well with your team.
  • Be Specific: Be specific about the job duties and requirements, including the level of experience and education required.
  • Include a Call-to-Action: Encourage applicants to apply by including a clear and direct call-to-action at the end of the job posting.
  • Proofread Carefully: Review your job posting carefully for spelling and grammatical errors, and ask someone else to review it as well.


Creating a job posting for an outside sales representative can be challenging, but following these tips can help you attract the right applicants and hire an excellent candidate for your team. By highlighting the role’s responsibilities, the qualifications required, and your company culture, you’ll be able to attract the right outside sales representative for your business.

Frequently Asked Questions on Creating Outside Sales Representative Job Posting

Q: What should be included in an outside sales representative job posting?

A: The job posting should include information about the job responsibilities, required qualifications and skills, compensation and benefits, and expectations for the successful candidate. It should also provide information about the company and its culture to give potential candidates a better understanding of the organisation.

Q: How can I effectively promote the outside sales representative job posting?

A: You can promote the job posting by sharing it on social media platforms such as LinkedIn, Twitter, and Facebook. In addition, consider posting the job on relevant job boards in your industry, reaching out to industry associations, and sharing the job posting with your company’s existing network of contacts, including clients, suppliers, and industry partners.

Q: What should I look for in a successful outside sales representative candidate?

A: The ideal candidate for an outside sales representative role should have excellent communication and interpersonal skills, previous sales experience, a history of meeting or exceeding sales targets, a proven track record in building and maintaining strong customer relationships, and strong time management and organisational skills. Additionally, they should display a strong work ethic and be able to work effectively independently and as part of a team.

Q: What are some common mistakes to avoid when creating an outside sales representative job posting?

A: Some common mistakes to avoid when creating an outside sales representative job posting include using jargon or unclear language that may confuse potential candidates, failing to include key information about the role or company, and making the job responsibilities or duties sound too daunting or overwhelming. Additionally, be sure to avoid vague or overly broad language that may attract unqualified candidates or discourage potentially qualified ones.

Q: How can I make my outside sales representative job posting stand out from other similar postings?

A: To make your outside sales representative job posting stand out, focus on the unique strengths and advantages of your company, such as its culture, mission, values, and competitive advantages. Also, emphasise the potential for growth and advancement within the company, and consider highlighting any employee benefits or perks that may be particularly attractive to applicants. Additionally, including a detailed job description with specific qualifications and requirements can help to screen out unqualified candidates, making your job posting more attractive to those who meet your specific needs.

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